This week in Advancing Your Photography, we focused on two powerful women in photography: Bambi Cantrell and Anna Kuperberg. Research performed by Kodak a few years ago revealed that 90% of the world’s photographs are purchased by women. To Bambi Cantrell, this is not only an astronomical number but it also provides insight into why women buy photos to begin with. “Women are the keepers of history. They document their lives and the lives of their families through photographs”, she says.

About 25 years ago, Cantrell began her photography career and she remembers how there were virtually no women in this line. “It was completely a male dominated field because it was deemed “technical” and “scientific.” “These days, women are dominating the field because we are genuinely interested in people, we are very social,” she remarks.

Cantrell, who got her first camera when she was 14, always knew she wanted to be a photographer. In fact, if her parents wanted her to stay out of trouble, all they needed to do was put a photo album in front of her and she could engage herself for hours on end. When Cantrell got married, she had her friend take pictures of her wedding because she had a “nice camera.” Looking back, she now sees the inanity of that statement. “It doesn’t matter what camera you have! Cameras don’t take pictures, people do” she reveals.

Anna Kuperberg is another fine example of a female photographer who truly understands the essence of the art form. “The job of the photographer is to create a framework that the person is allowed to be”, she says. Although she believes that the photographer’s personality is always present in a photograph, it is the aspect of their personality that resonates. She feels that the expression in their photograph must resonate with the photographer. The way to do this is by being interested, curious and totally tuned in to the moment. “I think of the process in the way a dog looks at a tennis ball. There is this complete focus with regards to where the ball is, and not where they think its going to be.”

To check out this week’s video in Advancing Your Photography, click here. Also, stay tuned for more educational videos in the coming weeks!